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Measure What Matters 2021

October 20 @ 12:00 pm - November 10 @ 6:00 am EDT

MWM combines education, peer accountability, and 1 on 1 guidance to entrepreneurs building sustainable business.

About the Program

Measure What Matters (MWM) is for business leaders who want to measure, improve, and tell your impact story without costing you your bottom line. Do you have an intention to do good, but are looking for ways to measure your impact? MWM will help you identify your impact, using quantitative metrics and also, qualitative storytelling or narrative formation. Frameworks such as the B Corp Assessment will be presented, but are not required. MWM provides guidance, expertise, and accountability to entrepreneurs building sustainable businesses. At reSET, we are committed to providing greater resources and accountability to our network of entrepreneurs who are forging a new path for CT sustainable business. After providing B Corp consulting one-on-one, we realized the benefits of navigating this path in a group setting with like-minded individuals. MWM provides accountability, strategic support, and coaching at a more affordable price.

What are the benefits?

This virtual, 4-week course provides you with accountability, strategic support, and coaching to measure, improve, and tell your impact story without costing you your bottom line. In addition, you will receive 1 hour of personalized coaching.

During this course you will:

  • Strategize your company’s impact goals
  • Identify metrics that will indicate how your company is reaching those goals
  • Learn assessment tools/frameworks that can support your company to integrate sustainability in the day to day operations
  • Develop a high level marketing plan to share your company’s impact story
  • Support from like-minded entrepreneurs in the group navigating similar challenges
  • Position yourself as a leader in sustainability or mission-driven business
  • Attract and retain talent by building a mission-driven company that delivers on its mission
  • Prioritize next steps
  • Access to recordings and materials

Who is this class for?

Measure What Matters is designed for the business owner who wants to be a leader in prioritizing purpose alongside profit. This course is recommended for small to medium size businesses that have at least 1 paid employee. This course curriculum can be applied to business in every industry, whether you are a manufacturing company, a finance start-up, a collective farm, or so much more.

We are all being called on to create the world we want to live in, as current events have shone a bright light on all the things that are not working. For entrepreneurs, there is a chance to build a strong business foundation that prioritizes people, place, and planet. Businesses play an integral role in building an inclusive and sustainable economy that works for everyone.

Who’s leading the class?

Emily Reisner, reSET’s Director of Strategic Advancement, will be facilitating the live 1 hour Sunday sessions and will be available between classes for any questions or coaching requests. Emily has years of consulting experience helping entrepreneurs work through strategic challenges, optimize impact, and communicate that impact effectively. Her first experience seeing the power of the B Impact Assessment to transform a company was when she led the B Corp certification process at BrandIQ, a branding and communications firm in Los Angeles. She then went to work alongside many certified B Corps and other social enterprises who shared a common interest in triple bottom line business at Social Venture Network (currently Social Venture Circle). Born in CT, she joined reSET inspired by the power of business to change the world.

What’s the cost?

Full price for this course is $150. Early bid pricing is available for $99 until Monday, 9/20 at midnight. reSET members (basic, fixed desk, or private office) receive a 50% discount.

What are others saying?

“The team at reSET was phenomenal to work with. They are knowledgeable and passionate folks that are willing to help you at every step. Their considerate approach is hands-on, flexible, and is oriented to make it easy for the business involved to handle the B-corp certification process and the their day-to-day operations.”

– Samuel King, Blue Earth Compost, B Corp Consulting Client

“My checklist has significantly grown but in a good way to allow me to understand and see deeper truths about the purpose of this company. I am not interested in a company that will be a corporate giant. I have always known that. I just did not know what the opposite of that was. This course has introduced me to a different way of doing and seeing business. A way that I can create a legacy that will have impact on society and communities even after I am gone. To me that has ALOT of value. “

– Melien Lavoie, MWM client


October 20 @ 12:00 pm EDT
November 10 @ 6:00 am EDT
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